Prasanna Srinivas

Prasanna is a consumer insights professional with about 15 years of experience, mostly in the Consumer Electronics / Technology space. Next to the PK avisory role he is consulting start-ups and corporates on insights, analytics and strategy and comfortable offering these services around the globe.

Experience: Prasanna led the Global Insights division for Lenovo Marketing, before Lenovo he held positions in Samsung and Kantar. Firm experience on mature and new-age methodologies to transforming decision making with data-driven culture.